Strategies to Pre-plan So,

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This can be especially important if the situation lasts longer than a day or two. Communicating often: Keep the updates coming. Daily updates may make sense on some channels, particularly in the days of the most uncertainty. Keeping it consistent: Be sure the messages and details across each platform refrain from contradicting one another. Consistent messaging is key to long-standing patient trust! Being clear about patient expectations:


Don’t make your patients assume — proactively communicate what they Bolivia Phone Number List can expect from your staff and clinic. Relaying information about future updates: Finally, note when and how patients can receive the next update.  you’ve reevaluated all automated and pre-scheduled messages, updated your primary platforms with accurate information, and now you’re looking at how to pre-plan your medical marketing strategies in times of crisis. Some of the most essential components of an effective pre-plan strategy include: Delegating responsibility for updating platforms:





Be sure there are - backups, just in case a staff member isn’t in a location with reliable internet access. Implementing a shared password system: Store passwords in a secure management system like Passpack or Last Pass to ensure that the right people have access to the proper channels for updating. Writing and gaining approval for sample messages: Sample messages can be used as a basis for your real-time messages and demonstrate the most important points of all of your healthcare marketing ideas.