The brand has just launched its new, beautiful Spring/Summer

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Collection and has recruited big names in fashion, music, television and even sports, to star in an iconic campaign that will revolutionize the world of fashion and the way advertising is done. . Check out more details about Boss’s Spring/Summer 2024 collection: Did you know that at Etiqueta Única you can sell your luxury handbag discreetly and quickly in the largest online luxury thrift store in Brazil? Discover how to sell your luxury handbags now! The collection The Spring/Summer 2024 collection from the iconic German brand Boss brings soft tones, light textures and games of contrast – fluidity and structure; opacity and transparency – providing a new perspective that seems perfectly suited to the warmer, brighter months approaching in the Northern Hemisphere.

Signature suits are revisited in a multitude of strong, modern silhouettes. The men's collection includes lightweight outerwear pieces in muted tones – including a timeless trench coat, plus sharp shirts and suits, oversized cream blazers and tailored trousers, simple-cut beige vests, crew-neck sweatshirts in light Guatemala Mobile Number List caramel tones , and stylish leather sneakers and shoes. Lee Minho for BOSS Spring/Summer 2024. (Photo: Disclosure) Lee Minho for BOSS Spring/Summer 2024. (Photo: Disclosure) The women's collection features airy, transparent layers in contrast to more structured, tailored pieces, such as a short two-piece suit in camel, a long-line shirt and an airy beige knit with a V-neck. dimensions with pants and an all-black look with a sleeveless blazer and fluid pants stand out in the collection. A beige dress with a scarf neckline, an oversized cream coat with short sleeves and leather heels complete the selection.



The advertising campaign To celebrate this huge and special collection, Boss launched the BeYourOwnBoss campaign , whose motto is to help everyone live a self-determined life, driven by confidence, style and a forward-looking vision. For the new season, this inspiring message takes a closer look at how our personal choices have made us the BOSS we are today, highlighting that “the choice is yours” and that the power to be your own BOSS lies within you. The global project was photographed by Swedish photographer Mikael Jansson, and was creatively directed by Trey Laird and his agency Team Laird. It introduces new faces to the brand, including Brazilian supermodel Gisele Bündchen and British model Adwoa Aboah, who join current BOSS ambassadors, South Korean actor Lee Minho and Italian tennis player Matteo Berrettini.