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Content that allows you to better use the product or service, that gives you a channel of communication and that then exploits your positive experience. The objective of this phase is to achieve repetitive purchases from the same customer and ensure that the satisfied customer recommends what they purchased to others. The continuity of this phase helps the client not forget the supplier as time goes by. It is common that when a company closes a sale and delivery, it forgets about the customer and turns to new prospects who bring new sales.
However it is important to stay in the mind of that customer so that they do not forget the supplier and, when need them again, come back and buy again, or keep them in mind to recommend them when they detect that someone needs those services or products. Content Digital Marketing Service marketing plan At my agency Prospect Factory, we create a content marketing plan for clients that is scheduled in weekly deliveries, which build trust in the audience and deliver information for different levels of the funnel. We begin by doing social listening to understand the audience.
Understanding the buyer persona and understanding the differentiations in the client's offer in order to design an interesting content plan. If you want to position your company with the right audience through a content marketing plan, contact us . digital marketing tips during a recession Home Internet Strategy digital marketing tips during a recession Digital Marketing during a recession | Prospect Factory Companies suffered with the Coronavirus pandemic that began in , and due to the economic situation they stopped doing digital marketing for a long time.
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